Hi! My name is Alicia
Yoga for me is the connection of self. A time to tap into my inner being, giving honor to God for so graciously giving me this body.
When we love our body our bodies will love us back
Alicia Ferguson is a creative wellness entrepreneur based in Brooklyn, NY.
In 2021 she was recognized as one of the Top 21 Black Beauty Executives & Innovators Changing the Beauty Industry by Instyle Magazine. As a leader in the beauty & wellness space, her mission is always radical self-compassion.
Alicia is a lululemon ambassador, certified yoga practitioner + MSC (Mindful Self Compassion) facilitator. She’s also the Co-founder of Bk yoga Club, the first body-positive yoga studio in the USA. She also Co-founded On Dekalb, a wellness-inspired coffee shop located in Bed-Stuy, Brooklyn. As a leading voice in diversity and inclusion, she has consulted with Fortune 500 companies such as Nike, Athleta, and Lululemon.
In addition, Alicia is passionate about creating spaces where Black folks feel seen and represented.
She is a published writer with her work being featured in Well +Good, Vogue and more. In 2022 she self-published her first poetry zine, entitled “Letters from my ex.”
She believes in the power of centering the collective and individual Black narrative in her story telling.
Alicia covers topics around fitness, mindfulness, relationships, body positivity and design.
My affinity for candles turned into me making them to share with the world. Scent has the power to transform spaces and moods. I enjoy the candle making process, it helps ground me and feel present throughout the process.
