Clarity Studio · Founding Cohort · 8 Spots Only
The Clarity Lab
Five weeks. Eight women. You already know something needs to change — this is where you figure out what, and then actually do it.
First 2 spots: $395 · Remaining 6: $497 · Payment plans available
Let's be direct
You know what the problem is.
You've known for a while.
It's not that you lack discipline. It's not that you're not smart enough. It's not that you need another framework, another course, another note in your phone.
You've been running at full capacity on a system that was never designed for this season. And somewhere underneath all the doing, the pivoting, the staying busy so you don't have to sit with the question — you know it.
The Clarity Lab is a 5-week live group program for women who are done circling. We build your capacity to hear clearly — and then we move.
Is this you?
She finally
gets me.
That's the feeling we're going for. Read this slowly.
This is for you if
- You're employed, building something, or in full transition — and something is pulling you forward you can't fully name
- You've journaled, listened to the podcasts, consumed all the content — and you're still in the same place
- You've been "getting ready to get ready" and you're tired of hearing yourself say it
- You want clarity but what you actually need is the capacity to act on what you already know
- You need a room of women who will hold you accountable without letting you off the hook
This is not for you if
- You want to consume content without doing the work — this is a participation program
- You're not willing to release one comfort or distraction for a week
- You want a plan handed to you without any inner work
- You're in acute crisis — this is growth work, not crisis support
Ready now? You don't have to keep reading. Eight spots. Two of them are $395.
Reserve My Spot Doors close May 9th — or when spots fillThe reframe that changes everything
You're not unclear.
You're uncomfortable.
Most women who come to me aren't missing clarity. They know, somewhere underneath the noise, exactly what needs to happen. What they're missing is the capacity to hear it — and the safety to move on it.
Your nervous system is your operating system. When it's in survival mode, it doesn't give you clarity — it gives you more scrolling, more overthinking, more waiting. You can't build a life you love from that place.
Clarity is not created through more thinking. It's created through space, regulation, and movement. That's what we build here.
The method
The Clarity Rhythm
Four required practices running underneath every week. Not homework — a lifestyle shift that stays with you long after the program ends.
Release
Week 1 onlyYou choose one stimulant or distraction to release for the week. Whatever feels uncomfortable to give up — that's the one.
Move
Weeks 1–530 minutes of body-based movement, 4–5x per week. Required. Your body processes what your mind cannot.
Clarity Date
Weeks 1–5One solo, device-free date with yourself each week. 60–120 minutes. No productivity. No content. Joy, rest, and receiving only.
Clarity Letters
Weeks 2–5A private reflective writing practice, 15–30 minutes once per week. Come with 1–3 specific questions. Write without editing. The answers are already in you.
Week by week
5 weeks of work.
1 week of witness.
Week 01
Season + Awareness
"Nothing is wrong. You're in a season."
We name where you actually are. Clarity Quiz, Season Reflection, the start of your Clarity Rhythm. Relief is an outcome here.
Week 02
Regulation + Inner Clarity
"When you slow down, you hear yourself."
Nervous System Mapping. Understanding how your body is running your decisions — and how to change that. Your first Clarity Letter.
Week 03
The Audacity Practice
"I can be seen. I can ask. I can handle whatever comes back."
Fear is not danger. This week you take 2–3 Audacity Reps and discover you're okay on the other side. Identity shifts here.
Week 04
Move Before You're Ready
"Clarity comes through movement — not before it."
One honest look at your life. One area that's ready. One first real move. You move at 70%, not 100%.
Week 05
Clarity in Motion
"You are not behind. You are in motion."
Live coaching, refinement, momentum. You've already moved. Now we build on the evidence you've been creating all along.
Week 06
Look What You've Done
"The awareness is the win."
Wins. Reflections. Celebration. Showing up, noticing, saying the thing out loud for the first time — that counts.
What each call looks like
75 minutes. Live.
Every Wednesday evening.
Not a recording. Not a replay you'll mean to watch. Live, every Wednesday, with eight women who signed up for the same reason you did. Every session opens with a grounding practice — a few minutes to arrive before anything else happens. Then:
- 01Teaching~20 minutes. Real content, real frameworks, built around that week's theme.
- 02Embodied ExperienceNot just understanding the concept — feeling it move through you.
- 03Community ShareBreakout pairs or small groups. Being witnessed is part of the work.
- 04Live Clarity CoachingHot seat coaching + open Q&A — your specific situation, worked through in real time. This is what makes eight spots the right number.
- 05Assignment DropYou leave knowing exactly what you're doing this week. No ambiguity.
What this requires
Your presence.
Not just your registration.
Approximately 5–6 hours per week of intentional engagement. That number either confirms you're ready or tells you something important. Both are useful.
- 75-minute live session every Wednesday evening, starting May 20
- 30 minutes of movement, 4–5x per week (~2–2.5 hrs)
- One Clarity Date per week — 60 to 120 minutes, solo, device-free
- One Clarity Letter per week — 15 to 30 minutes of private reflective writing (begins Week 2)
Who's leading this
Built by someone who has
done both.
The Clarity Lab sits at the intersection of two decades of work — building brands that move people, and building spaces where people move themselves. That's not an accident. That's the whole point.
C-Suite Executive.
Brand Builder. Strategist.
Alicia Ferguson is a C-suite Marketing Executive with over 13 years of digital marketing experience — recognized by InStyle Magazine as one of the Top 21 Black Beauty Executives & Innovators Changing the Beauty Industry.
In 2020 she pioneered and launched 4CONLY, a fully funded Black beauty brand that challenged colorism and hair texture shaming — giving women permission to rewrite the narrative around their kinky hair.
- Creative direction on campaigns generating 7-figure revenue
- Consulted with Nike, Athleta, and Lululemon
- Industry case studies featured by Klaviyo, Attentive, and Typeform
- Co-produced the first Black wellness festival with Lululemon — the 2nd largest Lululemon event in North America (2023)
- Featured speaker, published writer, and podcaster
- Currently completing ICF Life Coach Certification
Studio Founder.
Yoga Practitioner. Facilitator.
Before the strategy, there was the mat. Alicia co-founded BK Yoga Club — the first body-positive yoga studio in the USA — and On Dekalb, a wellness-inspired coffee shop in Bed-Stuy, Brooklyn. Community has always been the through-line.
She is a certified yoga practitioner, a Mindful Self Compassion facilitator, and a former Lululemon ambassador whose work has always centered inclusion, self-acceptance, and the empowerment of Black and Brown women.
- Certified yoga practitioner
- Mindful Self Compassion (MSC) facilitator
- Co-founded BK Yoga Club — first body-positive studio in the USA
- Former Lululemon ambassador
- Featured in Vogue, Essence, and Well + Good
- Self-published poet — Letters from My Ex (2022)
The investment
Choose Your Spot
Eight total spots. Two are priced at $395 to reward early commitment. Remaining six are $497. Both include a payment plan. When this goes to public launch, it's $797–$997.
Or 2 × $220 payment plan
Claim Early Bird SpotOr 2 × $275 payment plan
Reserve My Spot- 6 live Wednesday evening sessions (75 min each) — teaching, embodied practice, hot seat coaching + Q&A
- The full Clarity Rhythm — a practice system you keep forever
- All session recordings
- Nervous system regulation techniques you keep and use for life
- Clarity Quiz + Season Reflection (Week 1)
- Life Audit + Action Plan (Week 4)
- Private community group between sessions
- Founding cohort pricing locked for any future round
Before you ask
Frequently Asked Questions
What platform will we meet on?
All live sessions are held on Zoom, every Wednesday evening starting May 20. You'll receive the link and full onboarding details after enrollment. All sessions are recorded and shared in your private Google Drive folder.
What time are the Wednesday sessions?
The exact time will be confirmed with the cohort after enrollment so we can find what works for everyone. You'll know well before May 20.
What if I miss a session?
Every session is recorded and dropped into your shared folder within 24 hours. That said — this is a participation program. The more present you are, the more you get out of it.
Is this therapy?
No. The Clarity Lab is a coaching and facilitation program — not therapy or crisis support. If you're in a place that needs therapeutic support, please seek that first. This program is for women who are ready to do growth work.
I'm already really busy. Is this realistic?
The program asks for approximately 5–6 hours per week. If that feels impossible right now, that's worth sitting with — it might be exactly the information you need. The Clarity Rhythm is designed to work alongside a full life, not replace it.
How does the payment plan work?
Payment plans are available and handled personally — no Stripe automation needed. Email alicia@aliciaferguson.com before signing up and we'll break your payment into 2 or 3 installments that work for you. Early bird installment options: 2 × $198 or 3 × $132. Standard installment options: 2 × $249 or 3 × $166.
What's the refund policy?
Due to the small cohort size and intimate nature of this program, all sales are final. Please make sure this is the right fit before enrolling — email alicia@aliciaferguson.com before enrolling.
From Alicia
Come in.
The practices in this program — the Letters, the Dates, the Release — I didn't read about these. I did them. When I was in my own in-between, when I knew something needed to change and I couldn't name it yet, I got quiet and I let myself hear what came back.
What came back changed the direction of my life.
I'm not offering you a framework. I'm offering you a container — five weeks of structure, space, and accountability where you can finally slow down long enough to hear yourself, and then move with intention.
Eight women. That's it. I want to know your name, your season, what you've been circling. I want to watch you do the thing.
If something on this page made you feel seen — that's not an accident. You belong in this room.
I'm Ready — Reserve My Spot — Alicia